Posh Tech is an Apple Watch Band e-commerce brand. I worked alongside them to refresh their brand identity, incorporating both fashion and tech forward typography. After the refresh, I also created packaging for a special project: DIY beaded watch bands. The DIY packaging project below is sold through Anthropologie.
After the brand refresh, I created the packaging for a new product: DIY beaded apple watch bands. I worked the marketing director to develop the DIY collage inspired look, edited photos, and implemented the design on dielines.
